Hair & Beauty
For a hair and beauty business looking to thrive and stand out in the highly competitive beauty industry, generating leads is key. A lack of regular leads may prevent the business from attracting new clients and offering its range of services, impacting its revenue and growth. We've found that the leads we've effectively generated for our clients are highly targeted individuals interested in personal grooming and beauty services, from haircuts and styling to skincare treatments and makeup services.
Results
2438
Landing Page Visitors
£2.05
Cost Per LPV
£13.75
Cost Per Lead
364
Number of Leads
Introduction
Within the UK's hair and beauty industry, salons and professionals strive to distinguish themselves by offering expert hair care, beauty treatments, and personalised services to clients. With numerous hair and beauty establishments available, differentiation lies in providing a range of services, skilled stylists and therapists, and a welcoming and relaxing atmosphere. Generating leads depends on showcasing expertise in hair styling, skincare, and beauty treatments, as well as building strong client relationships and word-of-mouth referrals. Hair and beauty businesses face the challenge of appealing to individuals seeking quality and professional care for their hair and beauty needs.
The Hair-and-Beauty Sector
Hair and beauty salons are integral to the UK's vibrant beauty industry, offering a wide range of services to help clients look and feel their best. From haircuts, styling, and colouring to facials, manicures, pedicures, and other aesthetic treatments, hair and beauty salons provide a luxurious and pampering experience for their clientele. Skilled hairstylists, colourists, aestheticians, and nail technicians use their expertise and creativity to deliver personalised services tailored to each client's unique preferences and needs. With a focus on customer satisfaction and professionalism, hair and beauty salons strive to create a welcoming and relaxing atmosphere where clients can unwind and indulge in self-care. Additionally, many salons stay abreast of the latest trends, techniques, and products in the beauty industry, offering innovative services such as balayage, keratin treatments, lash extensions, and microblading to meet evolving client demands. By helping clients enhance their natural beauty and boost their confidence, hair and beauty salons play a significant role in promoting self-expression, wellness, and empowerment across the UK.
Our Process
Our process comprises three critical steps: Traffic, Landing Page, and Leads. We understand that most lead generation and marketing specialists tend to concentrate on a limited number of channels, often resulting in fluctuating sales. We employ over ten different traffic sources, aiming to follow your prospects around the internet.This traffic is then directed to a bespoke landing page designed specifically for your business. This page not only highlights why your offering is superior but also emphasises why your potential clients should choose you over any of your competitors and guides them through your service offerings. Once they've decided to find out more, we facilitate a qualification process, meticulously filtering out less desirable enquiries, ensuring that only the leads matching your criteria make their way to you. The qualified leads are then instantly added to your platform account, immediately notifying you or your team to initiate contact.
Conclusion
If you're interested in exploring how we can help grow your business, we invite you to schedule a complimentary lead generation discovery call with our team. During this call, we'll delve into the precise steps necessary to generate leads for your business, including costs. We'll also examine your competitors' strategies, and much more!